Looking put together is a full-on ordeal without having a Kardashian beauty team. Between blowouts and Brazilians, you still have your threading sessions, your balayage touch-ups and of course, your nails need to be on point! Nails are one of the few beauty expressions that you can truly sit back and admire. Sure, your brows are banging and your lips are popping, but apart from the odd bathroom break mirror check, it’s mostly for the enjoyment of others. But nails….they can easily be obsessed over. Glittery glossy polishes, or deep rich mattes or somewhere in between it’s all for you. However, let’s face it, maintaining your looks in 2017 is getting hilariously expensive. With rent climbing to $1500 a month in most major cities, disposable income for the gal on the go is getting scarce. So how does one balance looking fabulous and making ends meet? Enter manicurist to the stars, Gina Edwards. You might not know her name off the top of your head, but you certainly know her work from New York Fashion Week to magazine covers to her mile-long list of A-list celebrity clientele (Bella Hadid, Lady Gaga, Elsa Hosk.. just to name a few!)
Edwards brought her genius to the home beauty industry leader, Kiss New York Pro. Like the flick of a magic wand, the most amazing collaboration began: affordable but chic and blissfully easy to apply press on nails. Designed for the busy fashion girl who loves a quick and simplified professional looking home manicure, ImPress was born. Unlike most press on nails, Kiss hits the ground running on keeping up to date on trends and those peeking around the corner. Edwards brings one step gel nails to the ImPress line that come in a range of colours and finishes with expensive looking accent nails (like the very instagrammable stained glass look) ready to go in the package.
We caught up with Gina at the famous Pier 59 studio in New York City during fashion week while she was serving up some of the hottest new fall looks as the lead manicurist for the Christian Siriano show. We absolutely fell in love with her tweed nail look, combining the use of abstract colors on a slightly angled nail. As tweed is blowing up the retail market, this look is so on trend with what to expect for the upcoming fall season.
Christian Siriano’s focus for nail art from his “Psychedelic Garden” Spring/Summer 2018 show? You can be your own pro and have the look on your nails within minutes thanks to their easy to follow youtube tutorials and cache of salon quality polishes and accessories. You will be the envy of your brunch babes with nails that are an entire season ahead of the trends with you looking anything but basic. While going to the salon can be a time suck, while in your sweats, with a glass of rose while watching The Bachelor, you can recreate an Edwards embellished masterpiece in minutes at a fraction of the price. #Beyourownpro